With the economy showing more signs of being in the toilet, it's probably the perfect time for this:
The unveiling of three-ply toilet tissue.
According to this story, "a team at Georgia Pacific's Innovation Institute in Neenah has come up with a three-ply version of its Quilted Northern product."
It took a TEAM to come up with that?
Also from the story:
"The company touts the toilet tissue as "ultra-soft" and says it plans to market the product to women 45 and older who view their bathroom as a "sanctuary for quality time."